Privacy Policy

Privacy Policy Last updated: May 16, 2026

Personal Identification Information

This Privacy Policy governs the manner in which TrueCrest Insurance Services collects, uses, maintains, and discloses information collected from users of this website ("Site"). This policy applies to the Site and all products and services offered by TrueCrest Insurance Services.

We may collect personal identification information from users in a variety of ways, including when users visit our Site, submit a contact or quote request form, subscribe to our newsletter, or engage in other activities, services, or features we make available. Information we collect may include, but is not limited to:

  • Full name

  • Email address

  • Phone number

  • Insurance-related information you voluntarily provide

Users may visit our Site anonymously. We will only collect personal identification information if voluntarily submitted.

Non-Personal Identification Information

We may collect non-personal identification information about users whenever they interact with our Site, including browser name, device type, operating system, and internet service provider information.

Web Browser Cookies

Our Site may use cookies to enhance user experience. Users may set their browser to refuse cookies, though some parts of the Site may not function properly as a result.

How We Use Collected Information

TrueCrest Insurance Services may use collected information to:

  • Respond to customer service requests and inquiries

  • Personalize user experience

  • Send periodic emails with updates, offers, or information related to services you have requested

  • Send SMS/text messages to users who have explicitly opted in to receive them

SMS Messaging & Text Communications

By submitting your phone number and checking the SMS consent box on our website forms, you expressly consent to receive text messages (SMS/MMS) from TrueCrest Insurance Services at the phone number provided. These messages may include life insurance quotes, follow-ups, appointment reminders, and related communications.

  • Message frequency: Message frequency varies based on your interactions with us

  • Message and data rates may apply

  • To opt out: Reply STOP at any time to unsubscribe from SMS communications. You will receive a one-time confirmation and no further messages will be sent

  • For help: Reply HELP or contact us at [your email or phone]

  • SMS consent is not a condition of purchase or service

  • We do not sell, share, or transfer your phone number or SMS consent to third parties for their own marketing purposes

How We Protect Your Information

We adopt appropriate data collection, storage, and processing practices and security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal information.

Sharing Your Personal Information

We do not sell, trade, or rent users' personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information with trusted business partners for analytical purposes only.

Third-Party Websites

Users may find links to third-party sites on our Site. We are not responsible for the content, practices, or privacy policies of those sites.

Changes to This Privacy Policy

TrueCrest Insurance Services reserves the right to update this privacy policy at any time. When updated, the revision date at the top of this page will be changed. We encourage users to review this page periodically.

Your Acceptance of These Terms

By using this Site, you signify your acceptance of this policy. Your continued use of the Site following any posted changes constitutes acceptance of those changes.

Privacy, Terms & Licensing Disclosures

By using this website or sharing your information, you agree to our Privacy Policy and Terms & Conditions. You also allow TrueCrest Insurance Services and its trusted partners to reach out to you through email, phone, text, or other forms of communication. We will contact you to share helpful updates about our services, news, special offers, or other information related to products and services you have shown interest in or inquired about.

"TrueCrest" is a brand name used by TrueCrest Insurance Services. All insurance offers, solicitations, and recommendations made via this website are being made by TrueCrest's licensed affiliated insurance producers. No offers, solicitations, or recommendations are being made via this website in any state where one of those named TrueCrest licensees does not have a license.